Journal of Business and Retail Management Research

About the journal

The Journal of Business and Retail Management Research (JBRMR) is proud to have a growing international reputation as a scholarly journal. It sets out to ensure that academics from across the world have a credible vehicle for disseminating their research papers. Those seeking fresh and original articles, particularly in relation to the retail sector will find the journal an invaluable resource. The JBRMR is published two times a year and is a journal of the Centre for Business & Economic Research (CBER). The Editors and Editorial Board of the JBRMR are committed to championing original academic papers that demonstrate method, academic rigor and integrity. Such a journal has a small, yet significant role in helping to enrich a wider understanding of a raft of issues of a macro and micro economic nature, and specialises in business and retail management. The JBRMR is already proving to be a respected platform for scholarly endeavour and as....