Research Article
Volume 13 Issue 04
Exploring the innovative financing techniques of motor vehicle dealerships
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Abstract
Research summary
Motor vehicle dealership are confronted with an excessive competition and are resorting on innovative techniques to retain customers. The purpose of this paper is to identify different innovative financing techniques being adopted by motor vehicle dealership. A qualitative research method was used to address the research purpose of this paper. A content data analysis was followed in analysing the primary data gathered during the study. The findings of this paper uncovered that different innovative financing techniques are used by motor vehicle dealerships in an attempt to remain competitive. Recommendations to the managers of motor vehicle dealerships and future research directions are provided in this paper.
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Article History
Published
02 Jul 2019
How to Cite
Makgopa, S.. (2019). Exploring the innovative financing techniques of motor vehicle dealerships. Journal of Business and Retail Management Research, Volume 13 Issue 04.
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APA
Makgopa, S.. (2019). Exploring the innovative financing techniques of motor vehicle dealerships. Journal of Business and Retail Management Research, Volume 13 Issue 04.
MLA
Makgopa, Sipho. "Exploring the innovative financing techniques of motor vehicle dealerships." Journal of Business and Retail Management Research, Volume 13 Issue 04, 2019.
Chicago
Sipho Makgopa. "Exploring the innovative financing techniques of motor vehicle dealerships." Journal of Business and Retail Management Research Volume 13 Issue 04 (02 Jul 2019).
Harvard
Makgopa, S. (2019) Exploring the innovative financing techniques of motor vehicle dealerships. Journal of Business and Retail Management Research, Volume 13 Issue 04
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