Journal of Business and Retail Management Research

Published by Centre for Business & Economic Research

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Daniel Weimar

University of Duisburg-Essen Mercator School of Management, Germany, Germany (Deutschland)

1 published articles 886810 views 266 downloads

Published Articles

The sales effect of in-store product displays: The special case of total product relocation

JBRMR , Volume 15 Issue 01 , 27 Oct 2020