Journal of Business and Retail Management Research

Published by Centre for Business & Economic Research

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Fadye Saud Al Fayad

Department of Business Administration Jubail University College Kingdom of Saudi Arabia

1 published articles 606699 views 172 downloads

Published Articles

Development of multi-channel marketing strategies for developing markets for low-cost consumer product goods

JBRMR , Volume 14 Issue 02 , 28 Apr 2020