Author Archive
Javier Castillo
Published Articles
How interactions influence customer empowerment and satisfaction in the retail industry
JBRMR , Volume 12 Issue 4 , 04 Jul 2018
The relationship between big five personality traits, customer empowerment and customer satisfaction in the retail industry
JBRMR , Volume 11 Issue 2 , 29 Jan 2017
Impact of a localized marketing strategy on an international fast food chain within the Central American Region
JBRMR , Volume 08 Issue 1 , 02 Jun 2014